Redefining Aging and Femininity: Claudine Viquiera’s Message of Empowerment at the She Talks Asia Summit
In a world where aging is too often misunderstood and stigmatized, Claudine Viquiera, founder of ProAge Beauty, is courageously redefining aging and femininity. At the 2025 She Talks Asia Summit, Claudine took the stage as a co-presenter, sharing a message that dismantled longstanding beauty myths and challenged society’s idea of what it means to grow older as a woman.
Claudine’s bold message is part of a growing movement focused on redefining aging and femininity for the next generation of women.
For decades, women have been told that their value diminishes with age—that beauty has an expiration date and femininity fades. These harmful narratives have left countless midlife women feeling invisible, undervalued, and disconnected from their evolving selves. But Claudine’s vision is to flip that script entirely.
“As you grow older, you’ll have more experience, more knowledge, and more confidence,” Claudine declared. “You’re more mindful and intentional with everything that you do. That’s not decline—that’s evolution.”
At its core, ProAge Beauty is a mission-driven brand dedicated to redefining aging and femininity through science-backed wellness and honest storytelling.
These words struck a powerful chord with women in the audience—many of whom are navigating perimenopause or menopause, life transitions that are often downplayed or misunderstood. For Claudine, understanding her own perimenopausal experience became a wake-up call.
Symptoms like brain fog, mood swings, and shifts in skin health were initially blamed on stress. But once she realized she was experiencing perimenopause, the pieces fell into place. That moment of clarity wasn’t just transformative for her personally—it became the driving force behind ProAge Beauty, a science-backed skincare and wellness brand specifically crafted for women in midlife.
“The biggest misconception about menopause is that it marks the end of your femininity,” Claudine shared. “It doesn’t. In fact, there’s so much freedom that comes at this point in life. It’s not the end—it’s the beginning. Now, you have more time and energy to focus on what truly matters.”
This philosophy is central to Claudine’s mission of redefining aging and femininity—challenging the outdated narrative that midlife is a period of decline.
At the She Talks Asia Summit, ProAge Beauty stood proudly among other changemakers, reinforcing its identity as a movement, not just a brand. Rooted in advocacy, research, and the real experiences of women, the brand uplifts those who have long been overlooked by the mainstream beauty industry. The She Talks Asia Summit became a turning point for conversations around self-worth, visibility, and redefining aging and femininity as acts of radical empowerment.
“The industry needs to stop treating aging as something to hide or fix,” Claudine said. “We need support, visibility, and brands that understand who we are—not who we used to be.”
With every message, every formula, and every stage presence, Claudine Viquiera is changing the conversation. She’s empowering women to step forward—not backward—with age. She’s giving voice to stories that matter and offering products that reflect the truth: aging is not the enemy; it’s an ally on the path to deeper self-awareness, authenticity, and strength.
With ProAge Beauty, she’s building a platform dedicated to redefining aging and femininity for modern, empowered women over 40.
Her message at the summit echoed a powerful commitment to redefining aging and femininity as a celebration of experience, purpose, and authenticity.
So, to the woman standing at the edge of her next chapter: this isn’t a closing act. It’s your evolution. Your rise. Your Age of Power.
Join Claudine. Join ProAge Beauty. And let’s redefine aging and femininity—together.
